Key Takeaways
00:46: Introducing the Retail Media Network research project
01:40 Getting to know the Walton College of Business research team
03:00 Why the Walton College of Business is invested in RMN research
08:15 The promise of Retail Media Networks
15:20 The reality of Retail Media Networks
28:28 The future of Retail Media Networks
36:00 How industry experts view the current and future state of Retail Media Networks
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Meet Your Host: Andy Murray
Andy is a highly effective senior leader with a passion for growth, creating cultures that unleash talent, and building capabilities through collaboration across functions. He has held leadership roles across retail (Walmart), CPG (P&G), start-ups (Mercury 11, Saatchi X) and global organizations (Asda U.K.). A creative problem solver, innovator, and marketer, he is known for building high-performing teams and delivering results.
Andy is a lifetime Honorary Board member of the University of Arkansas's Center for Retail Excellence where he helped developed the Center's presence and Innovation conferences. He is also an Early Board Member for the Soderquist Center for Leadership and Ethics college. Andy was inducted into the Shopper Marketing Hall of Fame in 2013 for his pioneering work in developing best practices and industry leadership in the emerging field of Shopper Marketing. He currently serves as Chairman of Asda Foundation.