Episode 22
Sarah Goforth on Entrepreneurship and Innovation.
It's A Customer's World Podcast
Read more
Andy Murray speaks with Sarah Goforth, Executive Director of the Office of Entrepreneurship and Innovation at the University of Arkansas’s Sam M. Walton College of Business. She joins Andy to discuss the role and importance of product managers in corporations and startups. Next they discuss the growing startup community and unique entrepreneurial ecosystem in Northwest Arkansas. Andy and Sarah conclude their conversation with the important role that the University of Arkansas plays in the future of entrepreneurship and innovation for students and businesses.
Meet Your Host: Andy Murray
Andy is a highly effective senior leader with a passion for growth, creating cultures that unleash talent, and building capabilities through collaboration across functions. He has held leadership roles across retail (Walmart), CPG (P&G), start-ups (Mercury 11, Saatchi X) and global organizations (Asda U.K.). A creative problem solver, innovator, and marketer, he is known for building high-performing teams and delivering results.
Andy is a lifetime Honorary Board member of the University of Arkansas's Center for Retail Excellence where he helped developed the Center's presence and Innovation conferences. He is also an Early Board Member for the Soderquist Center for Leadership and Ethics college. Andy was inducted into the Shopper Marketing Hall of Fame in 2013 for his pioneering work in developing best practices and industry leadership in the emerging field of Shopper Marketing. He currently serves as Chairman of Asda Foundation.
